In the past year, however, software companies have developed tools that allow companies to "push" information directly out to consumers, transmitting  marketing messages directly to targeted customers.

然而，去年软件公司开发出新的技术，使得公司可以将信息直接“推”向消费者，即将营销信息直接传送给目标用户。

请问可以不要句子中的out，直接是to "push" information directly to consumers吗？意思会改变吗？out是不是只是侧重将“出”的动作表示出来呢？