以下内容复制自《柯林斯高级英语词典》的brand词条，可供参考：

The brand of a product such as jeans, tea, or soap is its name, which can also be the name of the company that makes or sells it. The make of a car or electrical appliance such as a radio or washing machine is the name of the company that produces it. If you talk about what type of product or service you want, you are talking about its quality and what features it should have. You can also talk about types of people or of abstract things. ...which type of pram to choose. ...a new type of bank account. ...looking for a certain type of actor. A model of car or of some other devices is a name that is given to a particular type, for example, Ford Escort or Nissan Micra. Note that type can also be used informally to mean either make or model. For example, if someone asks what type of car you have got, you could reply ‘an estate’, ‘a Ford’, or perhaps ‘an Escort’.

brand可以用来表示牛仔裤、茶或肥皂之类产品的品牌，也可以表示制造或销售这些产品的企业的名称。make用来表示生产汽车或收音机、洗衣机之类电器的制造商的名称。type指具有某种质量或特色的某类产品或服务，也可以指不同类型的人或抽象事物：which type of pram to choose（选择哪种型号的婴儿车），a new type of bank account（一种新型银行账户），looking for a certain type of actor（寻找某一类型的演员）。model表示汽车等装置设备的type（特定型号），例如Ford Escort（福特护卫者）或Nissan Micra（尼桑米克拉）。注意，也可用type表示make或model，不过这是非正式的表述方式。例如，某人如果问what type of car you have got（你买的是什么车）, 可以回答an estate（旅行车）, a Ford（福特）或an Escort（护卫者）。